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Annual “Best of Breed” in Financial Services Awards Released

NEW YORK--( EON: Enhanced Online News )--Corporate Insight, the leading provider of competitive intelligence to the financial services industry, today released its 2010 annual Monitor Awards. For over a decade, Corporate Insight has presented Gold, Silver and Bronze awards to firms providing the best online offerings in the banking, brokerage, credit card, annuity, mutual fund and mutual fund advisor segments of the financial services industry. Rather than assessing each overall website in its entirety, Corporate Insight evaluated firms individually in a number of categories, including online balance and transfer capabilities, account security, educational materials and resources, product range, and online tools designed to help consumers meet their financial goals and needs.

After analyzing the websites of over 70 financial institutions, Corporate Insight recognized Bank of America and Fidelity with the most accolades for the second consecutive year. Fidelity was awarded the greatest number of Gold awards, receiving 12 “best of breed” prizes, while Bank of America achieved 13 Gold, Silver and Bronze awards for the valuable services the firm provides on its banking, credit card and brokerage websites.

The following companies received the highest number of Corporate Insight Gold Monitor Awards in their respective segment of the financial services industry:

“We tightened our grading criteria again this year, to reflect the fact that leading firms continue to innovate and enhance the overall customer experience,” said Tim Ullrich, vice president of Monitor Services. “That said, it’s clear that no financial institution provides the perfect experience. By presenting clear benchmarks to the industry when it comes to online capabilities, the Monitor Awards offer financial institutions a clear set of standards to which they should aspire.”

The implementation and communication of changes within the financial services industry as a result of new legislation was a major theme for 2010. Corporate Insight found that top firms responded to updated rules quickly, developing educational tools to help customers better understand the direct effects on individual accounts.

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